Digital content company
Digital content, is video that is specifically created to be shared on social media. When creating digital content for social media distribution it is important to choose a digital content company that is expert at creating high quality work on time and in a cost efficient way. Understanding the platforms upon which this work is distributed and making all the creative and logistical choices based on this, is crucial. With digital content production we see the use of targeted brand strategy that leverages the powerful communication capabilities of social media by appealing to the emotions that cause viewers to share. In London digital content companies are becoming more and more abundant since the demand for online marketing is booming. Beast is one such digital content company and we have just the right balance of creative and production knowledge to allow us to be the perfect partners for both agencies and brands alike. Here at Beast Video Content we know how to make inspiring digital content and support it with a feed of hub & hygiene video, which is crucial to the overall content campaign. Whilst the hero film helps to create awareness and inspire a call to action from new audiences the hub videos & hygiene videos helps to engage and educate. A digital content company is specialized in designing online campaigns that target your audience and encompass all areas of the digital o content platform. It is just as important to measure engagement and as such we encourage our clients to plan their marketing and seeding campaign in parallel with the creative strategy.
Digital Content Production
A digital content production requires a different approach to traditional TV advertising. Digital content is all about planning the creation, promotion, and measurement of content. Our video production company is notably different to many old-school UK production companies because we are specifically set up to be able to accommodate all areas of a digital content production. The digital content that you use on you website is what attracts visitors and helps to keep your customer base loyal to your brand. As a digital content production company we know that the aim is always to be able to provide a high volume and high quality output, for the best possible price. The way to do this is through considered planning of the creative treatment and then the best planning and break down of the production itself. We are able to do this because of our expansive network and because of our many years of experience. The brilliant aspect to digital content production or indeed any video filming, is that every production is different. There are always variables which you can not foresee and these are the obstacles that make you more complete. Our job is to create meaningful interactions between the brand and the consumer in the most cost efficient way.
Digital content strategy
Really, strategy is just a fancy word for plan. So a content strategy is a plan for digital content marketing. It’s the plan for attracting new audiences and inspiring them to take action. It’s usually done once in the beginning with a ‘hero video’, which sets out the brand position. This hero video is usually supported with ‘hub videos’, which may include talking heads and interview videos with the founders of the company. And finally hygiene videos, which explain in great detail the benefits and attributes of your products. See our work above and select from the tabs to see what these different categories of video look like. When choosing a production company for your digital content it is important to choose a company that is coherent through every phase of the creation, production and distribution of the content.