Chloé Fragrances California Dreaming
This cinematic perfume film for Chloé Fragrances was shot in Palm Springs, California, capturing a sun-bleached, dreamlike atmosphere that feels both timeless and intimate. Directed by Lawrence Jacomelli and Kyri Paris, with Cal Etchevery as Director of Photography, the film leans into mood and emotion rather than narrative literalism, allowing imagery, rhythm, and performance to carry the story.
Set against the stark beauty of the desert, the visuals balance softness and strength — fluid movement, natural light, and carefully composed frames that echo the sensibility of the fragrance itself. Palm Springs becomes more than a backdrop; it’s an emotional landscape, reinforcing themes of freedom, longing, and quiet confidence.
The film is elevated by a haunting rendition of California Dreaming performed by José Feliciano, which adds a melancholic undercurrent to the imagery. The music choice deepens the emotional pull of the piece, creating a sense of nostalgia that contrasts with the modern, refined visual language.
The result is a perfume film that feels atmospheric and expressive rather than overtly commercial — a piece driven by feeling, texture, and tone, where sound and image work together to create an enduring sensory impression.
Date:
22 November 2022
