Harbour Brewing “Introducing”

This film opens a window into a day in the life of Harbour Brewing Company. Rather than selling a product, it focuses on something more enduring: lifestyle, mindset, and the foundations of what Harbour calls its beer culture.

The film deliberately avoids explaining brewing technology or product ranges — impressive as they are — and instead reinforces the core values that define the brand. It’s these elements that Harbour wants people to feel and experience alongside them, not simply consume.

Set against dreamy coastal landscapes of rugged cliffs and stormy seas, the film immediately transports the viewer. It evokes the memory of a place once visited, a holiday half-remembered, or somewhere still waiting to be discovered. The tone is inspirational and emotionally charged, rooted in escapism and freedom.

As we travel with the Harbour delivery truck across vast open roads, a sense of journey begins to build. The pace is unhurried, the scale expansive. Moments with the team — surfing, gathering on the beach, firing up a barbecue — ground the film in real experience. You can almost smell the charred shellfish and fresh herbs, feel the sea air, and imagine washing it all down with a perfectly balanced Harbour craft beer.

Date:
CLIENT:
HARBOUR BREWING
CREATIVE:
BEAST
DIRECTOR:
LAWRENCE JACOMELLI

Pelicula

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